Having just returned from two weeks exploring every corner of the Istrian peninsula, I can tell you that choosing your base is key to unlocking its magic, especially when planning a trip to Croatia. This Istria travel guide cuts through the noise to give you sharp, practical advice on where to stay in Croatian Istria, ensuring you find the perfect place to visit whether you crave coastal romance, culinary adventures in the hills of central Istria, or ancient history across the Istria region.
Best Hotels in Istria🔥
- 💎 Luxury Hotel: Grand Hotel Brioni Pula, A Radisson Collection Hotel
- ✨ 5-Star: Meneghetti Wine Hotel and Winery - Relais & Chateaux
- 🏨 4-Star: Boutique Hotel Valsabbion
- 🛏 3-Star: Boutique Hotel Adoral
- 💸 Cheap: HOSTEL ART & JOY Hostelum
- 🏢 Apartament: Emi Luxury Apartments
- 👨👩👧👦 For Families: Maistra Select Family Hotel Amarin
- 🏩 For Couples: Boutique Hotel Valsabbion
Quick Guide to the Best Areas 📃
Best for | Area | Vibe/Why |
---|---|---|
Romance & Atmosphere | Rovinj | Postcard-perfect peninsula |
History & Transport | Pula | Roman ruins, city energy |
Culture & Coastal Charm | Poreč | Byzantine art, relaxed pace |
Gastronomy & Views | Motovun | Truffles, hilltop magic |
Beach Relaxation | Medulin | Sandy shores, family-friendly |
Resort Life & Scenery | Rabac | Stunning coves, resort feel |
Art & Tranquility | Grožnjan | Medieval artist colony |
1. Rovinj: The Quintessential Istrian Town
Of all the seaside towns, Rovinj is the impossibly beautiful fishing port you’ve seen in photographs, and a top reason people choose to stay in Rovinj. Its old town, a tangle of steep cobblestone lanes and colorful houses, crowds a hilly peninsula, culminating in the magnificent Church of St. Euphemia at its peak. This is one of the best towns in Croatia for romantic wandering, sunset drinks by the water, and getting lost in art galleries.
The Lay of the Land & Local Advice:
The heart of the action is the pedestrian-only old town. To start your visit, enter at Balbi’s Arch and meander up the main artery, Grisia Street, famous for its art studios. Don’t miss the bustling Rovinj Market near the waterfront for local produce and cheese. For a quieter moment, locals love the best view from the pier near the Batana Eco-Museum, especially as the fishing boats return. If you’re planning a trip to Istria, arriving by bus is straightforward; the main station is a short 10-minute walk from the old town entrance.
Quick Take (Pro & Con):
- Pro: Unmatched romantic atmosphere and stunning beauty.
- Con: It’s the most popular town and can get very crowded; book the best restaurants in advance, especially in summer.
Best For / Skip If:
Perfect for couples and photographers. Skip if you have mobility issues, as the old town is steep and slick when wet.
Best Hotels in Rovinj
💎 Luxury hotels
- Grand Park Hotel Rovinj by Maistra Collection — Offers unparalleled views of the Old Town from its seaside location, complete with multiple pools and a world-class spa.
- Monte Mulini Adults Exclusive Hotel by Maistra Collection — A member of Leading Hotels of the World, it provides a serene, upscale retreat with a private beach area and gourmet dining.
⭐ Best Value Hotels
- The Melegran — A stylish and characterful hotel tucked away in the heart of the Old Town, offering a perfect balance of design, comfort, and location.
- Spirito Santo Palazzo Storico Hotel — This beautifully restored heritage building combines historic charm with modern luxury and features a popular wine bar and restaurant.
💶 Smart Budget Hotels
- Maistra Camping Amarin Mobile homes — Provides clean, modern, and well-equipped apartments with friendly hosts, located just a short walk from the pedestrianized center.
2. Pula: For Lovers of Roman History
As the largest in Istria, this city in Croatia offers a grittier, more urban energy. Its crowning glory is the spectacular Roman amphitheater, one of the best-preserved in the world, which still hosts concerts and events. Beyond the arena, you’ll find Roman temples, triumphal arches, and a bustling city life that continues year-round, making it one of the top places to visit in Croatia.
Navigating the Neighbourhood & Insider Knowledge:
Most key sites are walkable from the central Giardini promenade. Explore the Forum Romanum, home to the Temple of Augustus, and the Triumphal Arch of the Sergii. For a taste of local life, head to the Pula Market (Gradska Tržnica Pula) for its historic ironwork building and fresh seafood. A more off the beaten path place is the abandoned Fort Grosso, a relic offering fantastic panoramic views for those able to visit slightly out of the center. Pula is best as a transport hub for the rest of Istria and indeed the rest of Croatia, with an airport (PUY) and the primary bus station for the peninsula.
Quick Take (Pro & Con):
- Pro: Unparalleled Roman history and excellent transport links.
- Con: Lacks the quaint, picturesque charm of towns like Rovinj.
Best For / Skip If:
Ideal for history buffs and those needing a convenient base for travel. Skip if you’re looking for a quiet, small-town escape.
Best Hotels in Pula
💎 Luxury hotels
- Grand Hotel Brioni Pula, A Radisson Collection Hotel — A completely renovated icon offering breathtaking sea views, a stunning infinity pool, and multiple high-end restaurants on the Verudela peninsula.
- Boutique Hotel Valsabbion — This chic, design-focused hotel offers a private beach, a renowned spa, and a highly personal level of service.
⭐ Best Value Hotels
- Park Plaza Arena Pula — Surrounded by pine trees and close to the beach, this hotel provides modern rooms, a great outdoor pool, and is conveniently located near key attractions.
- Hotel Amfiteatar — Perfectly situated just steps from the Roman Arena, this hotel offers comfortable rooms and a highly-rated restaurant known for its local Istrian cuisine.
💶 Smart Budget Hotels
- D&A Central Luxury Apartments — Features stylish, spotless, and well-appointed apartments in the heart of the city, providing excellent value for its central location.
3. Poreč: A Laid-Back Coastal Gem
Poreč, a charming coastal town in Istria, strikes a perfect balance between history, relaxation, and seaside fun. Its standout attraction is the 6th-century Euphrasian Basilica, a UNESCO World Heritage site with breathtaking Byzantine mosaics. The old town retains its Roman street plan, making it easy to navigate, and the seaside promenade is perfect for leisurely strolls and cycling along the Istrian coast.
On-the-ground Feel & Insider Tips:
The old town is centered around two main streets, Decumanus and Cardo Maximus, lined with shops and Venetian-style houses. Besides the essential visit to the Euphrasian Basilica, explore the historic Marafor Square, the site of the ancient Roman forum. For a quiet escape from the many things to do in Istria, locals often take the short boat ride to the Island of St. Nicholas for different views of the town. Visiting the basilica early in the morning (around 9:00 AM) helps you avoid the tour group crowds.
Quick Take (Pro & Con):
- Pro: A more relaxed atmosphere than Rovinj with a world-class historical site.
- Con: The beaches immediately surrounding the town can be crowded; better options require a short walk or bike ride.
Best For / Skip If:
Great for families and travelers who want culture without the intense crowds. Skip if you’re seeking vibrant nightlife.
Best Hotels in Poreč
💎 Luxury hotels
- Maj Luxury Residence — Maj Luxury Residence offers modern, stylish apartments in Poreč with top-notch amenities and a relaxing poolside atmosphere.
⭐ Best Value Hotels
- BO Hotel Palazzo — Housed in a historic building on the waterfront, it blends classic elegance with modern amenities, featuring a lovely pool and terrace overlooking the sea.
- Valamar Riviera Hotel & Residence — Offers premium accommodation right on the main promenade, with excellent service and a fantastic breakfast, making it a superb base for exploring the old town.
💶 Smart Budget Hotels
- Minella Residence — A charming and highly-rated guesthouse offering clean, comfortable rooms and a welcoming atmosphere, situated within easy walking distance of all major sights.
4. Motovun: The Hilltop Heart of Gastronomy
Rising dramatically from the heart of Istria, the medieval town of Motovun offers astounding views over the Mirna River Valley. This is the epicenter of Istria’s truffle country, a fantastic place for foodies who choose to stay in Motovun and those seeking the soul of the Croatian countryside. Walking the town walls is an unforgettable experience.
Atmosphere & A Pro Tip:
The tiny old town is entered through the historic Borgo Gate and centers on the main square, Trg Andrea Antico, home to the Church of St. Stephen. Truffle shops are everywhere, offering a real taste of Croatia with tastings of oils, cheeses, and the prized fungi themselves. To really visit local, try a nearby family-run winery like Tomaz or Benvenuti at the foot of the hill. Exploring Istria by car is essential to reach Motovun; park in the designated lots at the bottom and either walk up or take the shuttle bus.
Quick Take (Pro & Con):
- Pro: Breathtaking panoramic views and the best place to experience Istria’s culinary scene, especially truffles.
- Con: Its popularity means the small streets can feel congested during peak hours, and it’s not ideal for those without a car.
Best For / Skip If:
A must for food and wine lovers and anyone wanting a romantic, rural escape. Skip if you rely on public transport or prefer to be by the sea.
Best Hotels in Motovun
💎 Luxury hotels
- Winery & Design hotel ROXANICH — A stunning modern hotel built around a renowned winery, offering a unique blend of high design, gourmet food, and exceptional wine experiences.
⭐ Best Value Hotels
- Boutique Hotel Kaštel — Located right at the top of the hill within the old town, this hotel provides a classic experience with a spa, indoor pool, and incredible views from its garden.
- Villa Borgo B&B — Offers beautifully decorated rooms in a renovated historic house, praised for its charming ambiance and delicious breakfast.
5. Medulin: For Sandy Beaches and Family Fun
Located at the southern tip of the peninsula, Medulin is a modern tourist hub best known for what is rare in this region of Croatia: a long, sandy beach. Bijeca beach, with its shallow waters, makes it a prime destination in Istria for families with young children. The town is built around a wide bay with a bustling harbor and promenade.
The Lay of the Land & Local Advice:
The main draw is the waterfront, packed with restaurants, bars, and activities. Beyond Bijeca beach, explore the Vižula Archaeological Park, the site of a sprawling Roman villa, offering a pleasant walk with historical context. For a bit of adventure, locals recommend renting a boat to explore the small islands of the Medulin archipelago, like Ceja and Levan, which are excellent places to swim. Medulin is very busy from mid-July to late August; consider planning your Istria road trip in June or September for a more relaxed experience.
Quick Take (Pro & Con):
- Pro: One of the few sandy beaches in Istria, making it perfect for families.
- Con: It’s a purpose-built resort town and lacks the historic charm of other Istrian locations.
Best For / Skip If:
The top choice for families with children and travelers prioritizing a classic beach holiday. Skip if you’re seeking authentic Istrian history and culture.
Best Hotels in Medulin
⭐ Best Value Hotels
- Park Plaza Belvedere Medulin — A fully-equipped resort offering multiple pools, excellent sports facilities, and direct beach access, making it a fantastic all-around choice for active travelers and families.
- VELANERA Hotel & Restaurant — A charming boutique hotel with a lovely pool and a highly acclaimed restaurant, providing a more peaceful and intimate experience away from the main bustle.
💶 Smart Budget Hotels
- Arena Hotel Holiday — Offers great value with its beachfront location, two saltwater outdoor pools, and family-friendly entertainment programs.
6. Rabac: The Pearl of the Kvarner Bay
Once a small fishing village, Rabac has transformed into a bustling resort town famed for its stunning pebble beaches and crystal-clear turquoise water. Tucked into a sheltered bay on the east coast of Istria, its beaches, like Girandella and Maslinica, are backed by fragrant pine forests and a long, lively promenade.
Navigating the Neighbourhood & Insider Knowledge:
Life in Rabac revolves around the seaside promenade that connects the harbor to the numerous coves. For a quieter spot, seek out Uvalica beach, a small cove just below the main walkway that is a favorite with locals for a quick swim. A must-do is the walk along Sentona’s Trail, which connects Rabac with the historic hilltop town of Labin above it. The main bus stop is located in the town center, making it relatively easy to visit other towns in Croatia and the rest of Istria.
Quick Take (Pro & Con):
- Pro: Home to some of the most beautiful beaches in all of Istria.
- Con: The town is built on a steep hill, meaning walks back from the beach are often uphill.
Best For / Skip If:
Perfect for beach lovers and those wanting an active resort holiday. Skip if you’re looking for a central base to explore the entire peninsula, as its eastern location is a bit isolated.
Best Hotels in Rabac
💎 Luxury hotels
- Girandella Valamar Collection Resort — A premium resort offering a range of accommodation from adult-only wings to family villas, with stunning pools and direct access to some of Rabac’s best beaches.
⭐ Best Value Hotels
- Valamar Sanfior Hotel & Casa — Provides a fantastic combination of a romantic hotel and family-focused apartments, with beautiful sea views, a wellness center, and great facilities.
- Boutique Hotel Adoral — A chic and modern boutique hotel right on the waterfront, perfect for couples, known for its exceptional service and stylish rooms with sea-view balconies.
💶 Smart Budget Hotels
- Hotel Nostromo — A family-run hotel with a prime location by the harbor, offering simple, clean rooms and a popular restaurant just steps from the sea.
7. Grožnjan: A Medieval Haven for Artists
Perched on a hill in northwestern Croatia, Grožnjan is a medieval town with a unique soul. Nearly abandoned after WWII, it was revived in the 1960s as a colony for artists, and today its medieval stone houses are filled with over 20 art galleries and studios. It’s a place of quiet inspiration, cobblestone lanes, and the sound of music from the international youth music school, a true gem in the Istria region.
On-the-ground Feel & Insider Tips:
The town is a traffic-free labyrinth of charming alleys. Wander aimlessly, popping into the numerous galleries—you can often see the artists at work. The main square is home to the 16th-century town loggia and the Church of Saints Vitus, Modestus, and Crescentius. For an incredible view over the Mirna Valley, find the viewpoint at the edge of the town walls. The best time to visit Istria is during the summer when the town is alive with music festivals, most notably the “Jazz is Back!” series.
Quick Take (Pro & Con):
- Pro: Incredibly charming and peaceful atmosphere, perfect for art lovers.
- Con: Very small with limited accommodation and dining options; a car is necessary to visit.
Best For / Skip If:
Ideal for those seeking tranquility, art, and a truly unique atmosphere. Skip if you want a wide selection of restaurants and activities.
Best Hotels in Grožnjan
⭐ Best Value Hotels
- B&B Artegnana 1798 — A beautifully restored stone house in the heart of the village, offering immense character, lovely hosts, and an authentic Grožnjan experience.
- Apartments Villa San Vito — Provides charming and well-maintained apartments with stunning views over the surrounding hills, embodying the artistic and tranquil spirit of the town.
FAQ
What is the best area in Istria for first-time visitors?
For first-time visitors looking to explore Istria, Rovinj offers the most iconic experience, blending stunning coastal beauty with a romantic, historic old town. Its central location makes it a good base for day trips to both famous places and more offbeat places around Istria.
Where should you stay in Istria for the best beaches?
Rabac, on the east coast of Istria, is renowned for having some of the most beautiful pebble beaches with incredibly clear, turquoise water in the entire Istria region. Medulin is the top choice if you are specifically looking for sandy shores and the best places to visit in Istria.
What’s the best base in Istria for food and wine lovers?
The inland hilltop town of Motovun is the ultimate base for foodies and one of the best towns in Croatia to visit. It is the heart of truffle country and is surrounded by excellent wineries and olive oil producers, offering an authentic taste of Istria in Croatia and some of the best restaurants in Istria.
How many days do you need in Istria?
Even for a short stay, plan for at least 4 to 5 days in Istria to get a good feel for the central part of Istria and its many towns in Croatia. This allows you to create a flexible Istria itinerary, basing yourself in one or two towns and taking day trips to see both the popular coastal cities and the charming inland small towns.
Is it better to stay on the coast or inland in Istria?
Deciding on the best place to stay in Istria depends on what you’re looking for. Stay on the coast (Rovinj, Poreč) for swimming, seaside promenades, and classic resort town energy. Stay inland (Motovun, Grožnjan) for gastronomy, tranquility, vineyard views, and a more rural, authentic Croatian experience. Istria if you’re looking to explore both the northwestern Croatia coastline and the heart of Istria is a real gem.